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Advertising Industry and YouTube
Highlights this month
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Set to get a revenue injection after a study of ...
Online ad study shatters myths
THE $1.6 billion online advertising industry is set to get a revenue injection after a study of its effectiveness as a brand-building tool.
Sydney Morning Herald Technology - 5 days, 8 hours ago
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See revenues continue to increase as advertisers turn to cost ...
Can online advertising survive the GFC?
Two major reports have come out recently delivering positive feedback for the online advertising market. The Internet Advertising Bureau (IAB) and Frost & Sullivan have forecast that the online advertising ...
Beyond Digital Media - 2 weeks, 6 days ago
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Denied there is any link between food advertising and childhood ...
Ad industry dismisses childhood obesity link as myth
Not sure who did the stats on this one, but the advertising industry has denied there is any link between food advertising and childhood obesity. The news.com report says that ...
Marketing Magazine - 2 months ago
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Broken the $1.5 billion barrier for the first time
Online ads break $1.5bn barrier
THE internet advertising industry has broken the $1.5 billion barrier for the first time.
News Ltd Top Stories - Technology - 3 months, 3 weeks ago
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Heading for a third year in which... To view the ...
Two interesting articles in The Oz today
Suspicion surrounds net advertising business http://www.theaustralian.news.com.au/story/0,25197,24121648-7582,00.html - "THE internet advertising industry is heading for a third year in which... To view the full story and view all our thoughts visit ...
A Blog About Digital Media - 4 months ago
1 week, 5 days ago
And Now For Something Completely Different On YouTube
Claiming to be tired of seeing poor-quality "rip offs" of their ridiculously acclaimed TV series and films, the Monty Python troupe has created an official YouTube channel to post free, ...
lifehacker - 12:30 a.m. Thursday 20th November 2008
lifehacker - 12:30 a.m. Thursday 20th November 2008
1 week, 6 days ago
YouTube viral videos held to same standards as TV ads
The Better Business Bureau exercises rules on standard advertisements saying you can't just make stuff up. They're applying those same standards to viral videos posted on YouTube. This could change ...
Digg / Technology - 5:20 p.m. Wednesday 19th November 2008
Digg / Technology - 5:20 p.m. Wednesday 19th November 2008
2 weeks, 1 day ago
Australia: No Clean Feed Video nocleanfeed
TA DA! Here it is: Don't you think that a country with backward internet, broken telcos and crap gov policies deserves hillbilly music? :P The whole thing is such a ...
Laurel Papworth - Social Networks - 8:30 a.m. Monday 17th November 2008
Laurel Papworth - Social Networks - 8:30 a.m. Monday 17th November 2008
2 weeks, 6 days ago
Weekly Podcast: Is there a skills shortage in digital? Interview with Zac Martin from Pigs Don't Fly
Marketingmag.com.au has teamed up with the guys at Love Digital to bring you this weekly podcast on all things digital. In this week's show: News in 90: A round-up of ...
Marketing Magazine - 9:30 a.m. Wednesday 12th November 2008
Marketing Magazine - 9:30 a.m. Wednesday 12th November 2008
2 weeks, 6 days ago
The Ad Song Made from Ads
Here’s a mash-up made from recent advertisements from Australia, UK and USA, posted on YouTube yesterday. Music comes from the VB Symphony, Libra Guitar and Axe Bom Chika Wah Wah, ...
The Inspiration Room - 11:42 p.m. Tuesday 11th November 2008
The Inspiration Room - 11:42 p.m. Tuesday 11th November 2008
3 weeks ago
MGM First To Post Full-Length Features To YouTube
Lithal13 writes to tell us that MGM studios will soon be the first major movie studio to post a complete feature-length film on YouTube. Some credit commercial video site 'Hulu' ...
Slashdot - 10:44 p.m. Monday 10th November 2008
Slashdot - 10:44 p.m. Monday 10th November 2008
YouTube to post full-length MGM films (Reuters)
NEW YORK (Reuters) - YouTube, the largest video-sharing website, will show full-length television shows and films from Metro-Goldwyn-Mayer's archives in its latest step to boost advertising revenue by adding professional ...
Yahoo!7 News - Entertainment - 1:29 p.m. Monday 10th November 2008
Yahoo!7 News - Entertainment - 1:29 p.m. Monday 10th November 2008
3 weeks, 1 day ago
Bob McGready
Bob McGready , one of the pioneer presenters in the early days of regional television, has died at the age of 85. Born in Ireland, McGready came to Australia in ...
Talking TelevisionAU - 9:23 p.m. Sunday 9th November 2008
Talking TelevisionAU - 9:23 p.m. Sunday 9th November 2008
1 month ago
Examining the Role of Video Games In the US Election
Gamasutra is running an article discussing the influence of games and gamers on the 2004 and 2008 presidential elections. The connection, while minor, is continuing to strengthen, from allowing people ...
Slashdot - 9:02 p.m. Friday 31st October 2008
Slashdot - 9:02 p.m. Friday 31st October 2008
1 month, 1 week ago
PROCESS: How I blog
How I blog, usually under 20 minutes - the process, the pain, the glory. Heh. Maybe it's interesting, maybe not. First, most ideas have been lurking in my brain for ...
Laurel Papworth - Social Networks - 10:07 a.m. Wednesday 22nd October 2008
Laurel Papworth - Social Networks - 10:07 a.m. Wednesday 22nd October 2008
1 month, 2 weeks ago
Economy, Finance and social media
It's intriguing that Slideshare (YouTube for Powerpoint presentations) has collected on it's main 'spotlight' page the powerpoint presentations you probably want to see if you are interested in the economy/fiasco. ...
Laurel Papworth - Social Networks - 12:18 p.m. Sunday 19th October 2008
Laurel Papworth - Social Networks - 12:18 p.m. Sunday 19th October 2008
1 month, 2 weeks ago
Youtube overtakes Yahoo as second most popular search engine.
A rather big milestone in the world of Internet Video with the CommScore Internet Search Rankings Report last month highlighting that Youtube had just overtaken Yahoo as the second most ...
Maxys The FACE - Focus Attention Customer Engagement - 11 p.m. Friday 17th October 2008
Maxys The FACE - Focus Attention Customer Engagement - 11 p.m. Friday 17th October 2008
Dunlop Volleys - TVC marketing Strategy
Dunlop Volleys have come back into vogue lately and supporting them, a TVC that could only be described as 'radical'. The 5 ads feature foreign cultures like Azerbaijan playing instruments ...
Current Issues in Marketing Strategy - 11:39 a.m. Friday 17th October 2008
Current Issues in Marketing Strategy - 11:39 a.m. Friday 17th October 2008
YouTube advertising will boost Google by 2011
YouTube will need at least two years to start making a meaningful contribution to parent Google. 17 Oct 2008 7:20 AM
Business Spectator media & internet - 6:20 a.m. Friday 17th October 2008
Business Spectator media & internet - 6:20 a.m. Friday 17th October 2008
1 month, 2 weeks ago
ROI on Social Media Advertising
Hmm you know, this guy is me in man-drag... ... except I don't yell as much, I giggle more, I'm prettier etc. Rather taken with the annotations and popups. More ...
Laurel Papworth - Social Networks - 2:13 p.m. Thursday 16th October 2008
Laurel Papworth - Social Networks - 2:13 p.m. Thursday 16th October 2008
